Nov 4, 2010

San Francisco law bans Happy Meal toys

San Francisco passed a law that takes effect on December 1 that will require that restaurant kids' meals meet certain nutritional standards before they could be sold with toys.

So much for McDonald's Happy Meal toys in the California city by the bay.

Opponents of the law include the National Restaurant Association and McDonald's Corp, which used its now wildly popular Happy Meal to pioneer the use of free toys to market directly to children.

"We are extremely disappointed with today's decision. It's not what our customers want, nor is it something they asked for," McDonald's spokeswoman Danya Proud said in a statement.

"Getting a toy with a kid's meal is just one part of a fun, family experience at McDonald's," Proud said.

The San Francisco law would allow toys to be given away with kids' meals that have less than 600 calories, contain fruits and vegetables, and include beverages without excessive fat or sugar.

This could be the end of McDonald's Happy Meal's in San Francisco.

Can you imagine a Happy Meal with broccoli instead of fries or an artichoke sandwich instead of a hamburger? They would be healthy but who would buy them?

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