While sifting through e-mails destined for the recycle bin, one caught my eye. The subject line said, Skinny Chicks Don't Eat Salads.
I think it was from Amazon. I’ve purchased books from them in the past and now they are trying to turn me into their best customer so I get a lot of e-mails from them.
That catchy phrase turned out to be the title of a diet book. Although it may be a great diet book, the title turned me off completely. It told me the book needed a gimmick to get it sold.
My personal (and unprofessional) opinion is: skinny chicks may not need to eat salads. It's fat chicks that need to eat salads if they ever expect to become skinny chicks.